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5 Tips on Twitter Chats Plus 8 Marketing & PR Chats to Follow

If you operate a professional practice (dentist, veterinarian, spa, salon, chiropractor, plastic surgeon, cosmetic surgeon or other) and are not using Twitter in your promotion and marketing campaigns, you are not taking advantage of what the net has to offer.  You can even create video ads for to link to your Twitter account.  Think of [...]

Best uses of a $1,000 advertising budget (LinkedIn survey)

Asking a general question, without much direction, can produce some interesting results.  When I initally came up with the question, I was looking to confirm what was being published i.e. print was being overtaken by the web.  Given, print has many, many variations (as you can see from the responses) as does the web, it [...]

What is the appropriate advertising budget for a professional practice?

As promised, I have consolidated most of the responses to the LinkedIn Discussion topic “…appropriate advertising budget as a percentage of revenues” into the table below.  I have also included many of the responses (by industry) below the table.

All of the responses were interesting, informative and many even qualified as entertaining.  A whole spectrum of [...]